Resume

I help SaaS organizations tell their stories through strategic and thoughtful writing.

PROFESSIONAL EXPERIENCE

HAAS Alert, Hybrid October 2023 - Present

Content Marketing Manager

  • Conduct SEO research based on buyer personas.

  • Produce blogs, one pagers, product guides, and more to educate buyers at every level of the marketing funnel.

  • Collaborate on customer emails about upcoming events, product releases, and more.

  • Built project management processes for the marketing team.

  • Create press releases announcing new technology and integration partnerships.

Steinman Communications, Remote March 2023 - Present

Freelance B2B Writer

  • Write well-researched, SEO-friendly blog outlines for a variety of topics and industries, such as SaaS, construction, flooring, financial services, and dental care.

  • Contribute 2-3 client blog articles a month for Perfect Search Media and Steinman Communications.

ProNavigator, Remote October 2022 - October 2023

Content Marketing Manager

  • Contributed to creation of content assets and work with in-house and customer SMEs to generate content.

  • Collaborated on thoughtful and engaging marketing campaigns to drive new business.

  • Increased ProNavigator’s blog content output by 440% in less than a year.

Reputation, Remote April 2021 - October 2022

Strategic Writer

  • Wrote and edited 140+ SEO-optimized blog posts on topics such as social media, customer experience, and Google.

  • Introduced fresh content ideas and innovative storytelling formats to enhance Reputation’s brand recognition. 

  • Participated in overall 25% YoY growth in organic search sessions from May 2021- May 2022.

  • Oversaw the design, navigation, blog curation, and website copy for Reputation’s new Resources Center.

  • Ensured messaging consistency across blogs, emails, and website copy.

GetVoIP, Remote September 2020 - April 2021

B2B Software Analyst/Reporter

  • Produced vendor comparisons and in-depth research articles on various VoIP software

  • Updated existing articles for accuracy and clarity

  • Researched top products and vendors in various VoIP software categories

FourKites, Chicago, IL March 2019 - September 2020

Content Designer

  • Wrote documentation to enhance customer experience with FourKites platform.

  • Updated existing documentation with new screenshots and text to reflect the most updated version of the FourKites platform.

Various Publications                                                                                                           September 2018 – November 2021

Freelance Entertainment Writer

  • Contributed news items, features and trailer write-ups to to Comic Book Resources (CBR), Screen Rant, and The Playlist.

G2 Crowd, Chicago, IL                                                                                                            April 2017 – March 2019

Research Specialist/Writer

  • Developed a new process for providing B2B software suggestions for users in niche software and services categories.

  • Trained team members and new hires to the new software suggestion process.

  • Collaborated with the Buyer Research Senior Manager to develop and deliver new content offerings.

  • Researched software service providers, industries and tech news in order to create content relevant for our demographic. 

  • Acted as a subject-matter expert for various categories of software.

College Greenlight                                                                                                             April 2017 – December 2017

Freelance Writer

  • Researched topics relevant to low-income and first-generation students.

  • Produced two articles a week for the blog.

Cappex.com, Chicago, IL                                                                                                  May 2015 – April 2017

Senior Content Associate

  • Oversaw national online scholarship database and supplied tech with data to update website scholarship listings on weekly basis.

  • Composed and edited blog posts for Cappex.com to ensure brand consistency and increase social media outreach

  • Oversaw collaboration with two scholarship contractors including assessing performance and executing troubleshooting.

EDUCATION

Bachelor of Journalism, Marquette University, Milwaukee, WI, 2014

CERTIFICATIONS 

Professional Development Certification in the Fundamentals of UX Writing, UX Content Collective 

SOFTWARE USED

Wordpress ∙ Squarespace ∙ Salesforce ∙ TweetDeck ∙ JIRA ∙ Asana ∙ Zendesk ∙ Clearscope ∙ Google Analytics ∙ Sprout Social ∙ Final Cut Pro X ∙ Adobe Premiere Pro ∙ Microsoft Suite ∙ Atomic Reach ∙ Hubspot ∙ SEMrush

Skills

Blog Writing ∙ Collaborative Problem Solving ∙ Copywriting ∙ Communication ∙ Search Engine Optimization (SEO) ∙ Project Management ∙ Research Skills ∙ Teamwork ∙ User Experience Writing ∙ Editing ∙ Time Management